INNOVATION AWARD, PULIRE 2007

Again this year, Pulire 2007,  will hold the  5th  edition of  the  Innovation Award event,  an appointment not to be  missed,  which intends to acknowledge  and  valorise the ‘ excelling’  companies in terms of evolution achieved at a technical level, technological, methodological, safety and of fitness for use.

Our commitment as organizers of the event, is to put at disposition the productive system of concern, the ‘resources’ and the ‘know how’ that   fortunately exist also in this area.
The companies obviously are responsible for   investing  in research and innovation oriented programmes to support  their competitiveness  within the markets : the numerous adhesions  obtained in the  previous edition,  give confident hopes, on the  positive  exit  of the project in this new edition.

The participation of this project will obviously produce a series of advantages within the market for the consumer:
Above all, the ‘visibility’ of the  company or  the brand that  it acquires on the market,  and naturally in addition to this, the benefit, in the competitive area, to  have at disposal a product the others don’t have, therefore  becoming an object of interest amongst the markets.

The Innovation Award Pulire 2007 is divided into three sections:

  1. Machinery,
  2. Equipment,
  3. Deterging Products
  4. Services

To be able to consent every item of innovation to be considered and valued appropriately.

The Competition will be developed in two phases:

  • In the first  phase, a jury of competent members will  choose, amongst all the  projects that have adhered  to  the Award,  12 finalists,  3 for  each sector, which will be exhibited in   Pulire 2007  in a  special area.
  • In the second phase, during Pulire 2007,  a jury composed of press representatives of technical publications, will decree a winner in each section

The trophy Award of Innovation Pulire 2007 will be assigned as ‘tradition desires’, by the public who will vote individually for the most innovative project.

The three principal ‘leads’ of which the companies will invest in the future are :

  • ‘a better rapport ‘quality/price’
  • ‘efficiency of the product’
  • ‘respect towards the environment’

For more information   regarding the execution of the Innovation Award, and the procedure for the adhesion together with the rules of the competition, we invite you to visit our website www.pulireit.com  or to access the page directly by clicking on the link http://www.pulire-it.com/2007/ita/home/premio.htm .

Milan, 19 february 2007
Press Office PULIRE
Ph. +39 02 67445817
Fax +39 02 66712299
e-mail: iole.ciriacono@afidamp.it

 


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